A Cognitive Approach to Communications

Cultural Logic's unique approach has helped nonprofit organizations around the country develop communications that do a better job of clarifying the issues and engaging public support.

Working on topics from global warming to early childhood development to the role of government in American life, CL has found innovative ways of assessing the conceptual gaps and obstacles that prevent understanding, and developed effective tools for improving people's grasp of the issues.

Cultural Logic is constantly refining its groundbreaking approach, drawing from the methods of the cognitive and social sciences, and integrating the work of collaborators in fields from visual design to traditional public opinion research.